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Forest Farm

Sources

What is known, proposed and open.

Client facts as published and retrieved November 6, 2026. Source marks and generated studies are kept separate.

Decisions and unknowns

Status in plain text.

Client-documented

  • Place: Longbranch, Washington · Key Peninsula
  • Land: 10 acres; working regenerative forest farm
  • Cabins: 6 planned cabins; first cabin under construction
  • Opening: Late 2027 target; exact date unconfirmed
  • Crops: Log-grown shiitake, green tea, ginseng trials and specialty botanicals
  • Purpose: Regenerative agriculture, human well-being and community
  • Pillar · Ownership: Long-term care for the land and the business.
  • Pillar · Community: Bring people into the work of restoration.
  • Pillar · Resilience: Build systems and soil that can endure.
  • Seven-colour palette and type records in the supplied guidelines.

Proposed in this studio

  • Five identity territories as review lenses.
  • Applications lab layouts and opening-kit recommendations.
  • Interface references listed below.
  • A scalable identity family beyond the detailed original emblem.
  • A readable sans-led interface alongside exploratory serif options.
  • Consistent hierarchy across web, email, printed information and signs.
  • A clear distinction between actual land photos, drawings and concept renders.
  • Legibility and reduction tests before final logo production.

Unresolved

  • No final new identity has client approval.
  • Final logo vectors, font identification and licensing are unconfirmed.
  • The recovered drawing sets contain different sheet dates; the latest construction revision is unconfirmed.
  • Final finishes, operating details, guest access information and opening date require confirmation.
  • Print sizes, stocks, inks and sign fabrication depend on actual channel/vendor requirements.

Original client identity

Source marks.

Supplied identity from the client guidelines. Not a concept study. The stacked and horizontal wordmarks were decoded from the PDF with their stored transparency.
  • Original emblem, original Forest Farm identity

    Original emblem

    1000 × 1000 px

    Download PNG
  • Original stacked wordmark, original Forest Farm identity

    Original stacked wordmark

    500 × 500 px · transparent PNG · guidelines p. 11

    Decoded from the guidelines PDF with its embedded soft mask (transparent background).

    Download PNG
  • Original horizontal wordmark, original Forest Farm identity

    Original horizontal wordmark

    3500 × 500 px · transparent PNG · guidelines p. 13

    Decoded from the guidelines PDF with its embedded soft mask (transparent background).

    Download PNG
  • Original illustrated submark, original Forest Farm identity

    Original illustrated submark

    1080 × 1000 px

    Download PNG
Extraction record (JSON)

Original palette

Seven colours.

  • Forest

    #23372A

    Original logo color

  • Bark

    #36302A

    Primary neutral

  • Canvas

    #F6F3EC

    Primary light

  • Clay

    #B9A590

    Secondary neutral

  • Sand

    #ECE4DA

    Supporting light

  • Moss

    #5A6849

    Accent

  • Ember

    #A6552F

    Accent

Original type records

Typefaces named in the guidelines.

Client guidelines, Typography, pages 18–19. Listed as records, not rendered.
Rundeck Texture
Logo wordmark only
Distressed vintage slab serif. Reserved for the logo.
Special Elite
Logo tagline, section headers, captions
Small-label accent.
Marcellus
Titles, headings, display
Caps, open letterspacing.
PT Serif
Body, subtitles, quotes
15–17px body, 1.8 line height.

Documents

Downloads and drawing sets.

13 drawing extracts and 6 project images are published here; full plan sets remain private.

Official pages

Client-published sources.

  • Current public website

    Client-published source

    Working farm, planned cabin retreat, invitation CTA, original pillars and public project imagery.

  • About and project FAQ

    Client-published source

    Late-2027 target, six planned cabins, operating farm; explicitly identifies cabin images as renderings and land photographs as real.

  • Official founding invitation

    Live commercial source

    Use current official terms. Concept layouts do not introduce offers.

  • Earlier public cabin rendering

    Client-published design history

    Pre-booking page retains an earlier cameraobscura-named rendering.

Project images

Photographs and renderings, labelled.

  • People on a fern-lined forest trail

    People on a fern-lined forest trail

    Land photograph

    Retrieved 2026-11-06

  • Mushrooms growing on a log

    Mushrooms growing on a log

    Land photograph

    Retrieved 2026-11-06

  • Cabin exterior currently shown on the client website

    Cabin exterior currently shown on the client website

    Website concept rendering

    Retrieved 2026-11-06

  • Interior currently shown on the client website

    Interior currently shown on the client website

    Website concept rendering

    Retrieved 2026-11-06

  • Earlier cameraobscura-named cabin study on the client website

    Earlier cameraobscura-named cabin study on the client website

    Archived concept rendering

    Retrieved 2026-11-06

  • Initial cabin rendering, July 2025

    Initial cabin rendering, July 2025

    Historic concept rendering

    Shared 2025-07-30

Proposed interface references

Mechanisms, not influences.

Chosen by this studio for layout behaviour. Not client-supplied, and no content, imagery, type or colour is taken from them.
  • Agronomy Workshop

    Relate the object, its context and material detail. Not a client influence or source of Forest Farm assets.

  • Kinfolk

    Editorial image scale, breathing room and concise chapter rhythm. Not a client-approved style.

Carry forward

Preserve.

  • The Forest Farm name and its connection to Longbranch and the Key Peninsula.
  • Ownership, Community and Resilience; regeneration and human well-being.
  • The seven-color earth palette, with consistent roles.
  • Real land imagery and the distinct documented cabin forms.
  • Original source identity and every exact study as separate evidence.
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